Technical Colour Analysis
Do you have a problem to solve that requires Technical Colour Analysis?
Over 25 years, I have mastered the science behind colour with technical colour analysis. I developed my knowledge of scientific measures and analysing consumer data over 25 years. Therefore, I have become a colour expert in well-known global organisations. This expertise puts me in the perfect position to resolve your colour issues. Furthermore, I take an unbiased view on analysing your current product range and offering thoughtful recommendations.
KNowledge Mapping
Studying current cosmetic trends and analysing competitor palettes to give you an overview of your products.
Testing & Tools
I can remove the human opinion from your issues using spectrophotometry techniques and data.
Technical Characterisation
For products in development, I can produce technical reports that analyse the properties of the shade.
Who I’ve Worked for
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Tropic Skincare
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SKII
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Oral B
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Covergirl
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Dolce & Gabbana
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Gilette
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Olay
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MaxFactor
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Gucci
My Process
measure & Analyse
1
Working collaboratively with your team to understand consumer insight and initial product needs.
range boards
2
Create product range boards and allowable variance with scientific testing.
product desires
3
Aligning this information with the consumers' acceptance.
Technical Colour Analysis for Every Business
Working across multiple sectors, from cosmetics to paints, I have analysed hundreds of colours and palettes. As a result, this knowledge has made me a technical master in colour and problem-solving.
Once we've analysed your current range of shades and palettes, we cross reference this with global data to understand the gaps in your product line. Which consumers are you missing? Secondly, I create range boards and acceptable areas of colour variance. These range boards are produced with high-end spectrophotometry techniques to remove human eye errors. Finally, we validate these range boards back to consumers to ensure that the acceptable range we have defined in-house results in a product that delights the consumer all the time, helping you to make intelligent business decisions.
Your perfect partner
why me?
I have become an expert in colour matching and measuring shade with spectrophotometry techniques. These give me a unique insight into product issues and how to resolve them. As a result, I move your product development forward by removing biased opinions and using tools that will provide clear-cut answers.
